•
▪ Engagement
▪ Content Feedback
▪ Employee Retention
o Features provided by Joomag for Corporate Communications
o Main types of publications created by this segment
o Joomag's main target group
Main competitors (Inkling)
Digital Publishing
•
•
•
Digital Publishing as a market vertical
o What is digital publishing?
o 3 stages of digital publishing lifecycle
▪ Creation
▪ Branding
▪ Scaling
o Goals and problems
Digital Publishing as a Joomag solution
o Goals of customers to achieve with Joomag
▪ Selling via Own Website
▪ Transitioning from Print to Digital
▪ The All-in-One Solution
▪ Distribution
▪ Reader Retention
o Key performance indicators for customers
▪ Engagement
▪ Revenue Increase
▪ Reader Retention
o Features provided by Joomag for Digital Publishing
o Main types of publications created by this segment
o Joomag’s main target group
Main competitors (Issuu, Calameo, Yumpu)
Sales Engagement
•
•
Sales Engagement as a market vertical
o What is sales engagement?
o Goals and problems
Sales Engagement as a Joomag solution
o Goals of customers to achieve with Joomag
5